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Video Strategy, Equipment, Scripting, Production, Editing, Multi-Platform Distribution, Video SEO, Live Streaming, and Video Metrics That Matter.
Video has won the digital attention economy. By 2025, video content accounts for over 82% of all internet traffic globally. YouTube alone accounts for more screen time among 18-49 year-olds than any cable TV network. Short-form video on TikTok, Instagram Reels, and YouTube Shorts has created a new primary medium for content discovery. And perhaps most significantly for marketers: consumers are 64-85% more likely to purchase a product after watching a video about it than after reading about it.
| File | Format | Size |
|---|---|---|
| Video Marketing ebook | DOCX | 136 KB |
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